Hard facts dangerous half truths total nonsense by jeffrey pfeffer and robert i sutton lays out an argument for how powerful evidence based management can be the gist of the book is to explore how so many common sense actions we take in business may not be the best choice after all when the underlying data is looked at objectively. In hard facts dangerous half truths and total nonsense profiting from evidence based management pfeffer and sutton show how companies can bolster performance and trump the competition through evidence based management an approach to decision making and action that is driven by hard facts rather than half truths or hype. If you had my contentious little soul you too would like to pick up a book titled hard facts dangerous half truths total nonsense and see if it does indeed live up to the promise of its title written by stanford professors robert sutton and jeffery pfeffer this book first came to my attention through an article in the economic times . Hard facts dangerous half truths and total nonsense profiting from evidence based management by jeffrey pfeffer robert i sutton harvard business school press 2006 too many business adages are built on flimsy information. Hard facts dangerous half truths and total nonsense profiting from evidence based management article pdf available in strategy and leadership 34235 42 march 2006 with 5264 reads
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